Privacy Policy Shri Ram Pharma AFS Effective Date: 1st May 2025 | Last Updated: May 2025
1. Introduction
Welcome to Shri Ram Pharma AFS. We are committed to protecting and respecting your privacy. This Privacy Policy explains in detail how Shri Ram Pharma AFS (“we”, “us”, “our”, or “the Company”) collects, uses, stores, shares, and protects your personal information when you visit our website, browse our products, place an order, or interact with us in any way.
By using our website and services, you consent to the collection and use of your information as described in this Privacy Policy. If you do not agree with any part of this policy, please discontinue use of our website immediately.
Shri Ram Pharma AFS is registered at: 133773, Church Road, Civil Line, Khemka Nagar, Saharanpur – 247001, Uttar Pradesh, India Phone: +91 90 70 83 70 70 Email: sales@shriramafs.com
2. Information We Collect
We collect information from you in the following ways:
a) Information You Provide Directly
- Full name
- Email address
- Mobile/phone number
- Delivery and billing address (including city, state, PIN code)
- Payment details (processed securely via payment gateways; we do not store card numbers)
- Business name and GST number (for trade/wholesale customers)
- Any messages, queries, or feedback you submit via contact forms or email
b) Information Collected Automatically When you visit our website, certain information is collected automatically, including:
- IP address and geographic location (city/region level)
- Browser type and version
- Operating system
- Pages visited and time spent on each page
- Referring URL (the site that directed you to ours)
- Device type (mobile, desktop, tablet)
c) Information from Third Parties We may receive information about you from payment gateways, logistics partners, or analytics providers in the course of fulfilling your order or improving our services.
d) Cookies and Tracking Technologies We use cookies, web beacons, and similar technologies to collect usage . Please refer to our Cookie Policy for complete details.
3. How We Use Your Information
We use the information collected for the following purposes:
- Order Processing: To receive, confirm, process, and fulfil your orders
- Delivery: To share your address and contact details with our logistics and courier partners for shipment
- Payment: To process payments securely through third-party payment gateways
- Communication: To send order confirmations, invoices, shipping updates, and delivery notifications via email or SMS
- Customer Support: To respond to your queries, complaints, and requests
- Account Management: To manage your account if you register on our website
- Website Improvement: To analyse usage patterns and improve website content, design, and functionality
- Marketing: To send promotional offers, newsletters, or product updates (only if you have opted in; you can unsubscribe at any time)
- Legal Compliance: To comply with applicable laws, regulations, and legal processes
- Fraud Prevention: To detect, investigate, and prevent fraudulent transactions and abuse of our platform
4. Legal Basis for Processing Your
We process your personal on the following legal grounds:
- Contract: Processing is necessary to fulfil your order or provide our services
- Consent: Where you have given us explicit consent (e.g., for marketing communications)
- Legal Obligation: Where we are required by law to process your
- Legitimate Interests: To improve our services, prevent fraud, and ensure website security
5. Sharing of Your Information
We do not sell, rent, or trade your personal information to any third party for commercial purposes. We may share your only in the following circumstances:
- Logistics & Delivery Partners: To ship your orders to your address
- Payment Gateway Providers: To process payments securely (e.g., Razorpay, PayU, Cashfree, or similar)
- Technology Service Providers: For website hosting, email delivery, analytics, and other operational services
- Legal Authorities: When required by a court order, government authority, or applicable law
- Business Transfer: In the event of a merger, acquisition, or sale of business assets, your information may be transferred as part of that transaction, subject to standard confidentiality agreements
All third parties with whom we share your are required to handle it securely and in accordance with applicable protection laws.
6. Retention
We retain your personal only for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting, and regulatory requirements. Typically:
- Order and transaction records are retained for a minimum of 7 years as required under Indian tax and accounting laws
- Marketing opt-in records are retained until you unsubscribe
- Website analytics is retained in anonymised form
7. Security
We take the security of your personal seriously and implement appropriate technical and organisational measures, including:
- SSL (Secure Socket Layer) encryption for all transmissions
- Secure servers and firewalls
- Restricted access to personal (only authorised personnel)
- Regular review and testing of our security systems
However, no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to protect your personal , we cannot guarantee its absolute security.
8. Your Rights
As a user of our website, you have the following rights regarding your personal :
- Right to Access: Request a copy of the personal we hold about you
- Right to Rectification: Request correction of inaccurate or incomplete
- Right to Erasure: Request deletion of your personal , subject to legal retention requirements
- Right to Restriction: Request that we limit how we use your
- Right to Object: Object to processing of your for marketing purposes
- Right to Portability: Request transfer of your in a structured, machine-readable format
- Right to Withdraw Consent: Where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of prior processing
To exercise any of these rights, please contact us at sales@shriramafs.com. We will respond within 30 days.
9. Cookies
Our website uses cookies to enhance your experience. For full details of the types of cookies we use and how to manage them, please read our Cookie Policy.
10. Third-Party Links
Our website may contain links to third-party websites. This Privacy Policy applies only to our website. We are not responsible for the privacy practices or content of any external sites. We encourage you to read the privacy policies of any third-party sites you visit.
11. Children’s Privacy
Our website and services are not directed at children under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected from a child, please contact us immediately and we will delete it.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of significant changes by updating the “Last Updated” date at the top of this page. We encourage you to review this page periodically.
13. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or your personal , please contact us:
Shri Ram Pharma AFS 133773, Church Road, Civil Line, Khemka Nagar, Saharanpur – 247001, Uttar Pradesh, India Phone: +91 90 70 83 70 70 Email: sales@shriramafs.com